Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million-plus home service business with over 400 employees in 16 states. Through HomeServiceMillionaire.com and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.
In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about mindset, standard operating procedures, conversion rates, service windows and productivity, dealing with burnout…
Show notes
- More information about the CVC Success Journal. [01:06]
- How your mindset changes when you hang out with successful people. [02:38]
- Selling the value of your service to customers who want cheaper pricing. [05:37]
- Delivering a unique experience, and handling bad customer reviews. [07:20]
- The best method to use when presenting options to clients. [08:58]
- The easiest way to set up the best standard operating procedures. [11:25]
- How to maximize gains on a limited marketing budget. [15:46]
- How to integrate contracts into the sales process. [17:23]
- Acquiring another business’ phone number when the business closes. [21:07]
- Defining service and sales in conversion rates. [22:11]
- Coming up with a competitive price book for your technicians. [24:12]
- Advertising and messaging customers. [27:37]
- How to handle entities impersonating through your business. [28:17]
- The most efficient service window hours for your home service business. [30:00]
- Tommy’s recommended productivity targets for home service businesses. [30:52]
- How to help your team get great customer reviews. [32:08]
- Hiring people to get the job done for your franchise business. [34:20]
- Doing Google My Business the right way. [36:15]
- How to analyze satellite locations to gauge profitability. [37:17]
- Handling supply shortages effectively. [39:39]
- Exiting a market and the importance of understanding your financial statements. [41:17]
- Tommy’s reward program, and working through challenges of taking inventory. [44:10]
- Nurturing repeat business with your customers. [46:55]
- How to deal with burnout. [49:05]
- Where to get call tracking numbers. [51:41]
- Talking to the right people for business advice. [52:55]
- Tommy’s advice to becoming an industry leader. [54:43]
- How to get financing on equipment. [59:37]
- Staying top of mind with your customers. [1:00:19]
- More information about the Vertical Track Event. [1:01:15]
Resources And People Mentioned:
- The CVC Success Journal by Jerry Isenhour
- Brandi Biswell
- Donovan Blanks
- Bob Ferrari
- Steve Hall
- Carter Harkins
- Taylor Hill
- Sheryl Isenhour
- Joshua Kelley
- Scott McKain
- Thomas Mello
- Randy Pennington
- Jillian Stewart
- Ken Walls
- Bob Wise
- Service Titan
- Costco
- The Sales Boss by Jonathan Whistman
- iPad
- Al Levi
- Yelp
- Yellowbook
- Housecall Pro
- Frank Blau
- George Brazil
- Top Ramen
- Hubspot
- Radical U
- Michael Gerber
- The Wizard of Ads by Roy H. Williams
- Dan Antonelli
- GMB (Google My Business)
- QuickBooks
- Intech
- Expensify
- Indeed
- Craigslist
- Glassdoor
- Taj Mahal
- Honda
- Harley (Davidson)
- Vertical Track
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