Michael Disney is a co-owner and the COO for CEO Warrior, a business consulting, training, and mentoring firm that uses proven methods to help small businesses overcome obstacles and achieve success. He began his career as an automotive electrical specialist and later worked as a lead generator at Gold Medal Service in 2013, contributing to the company’s highest record-sales month at $3.5 million as Director of Sales.

In this episode, we talked about recruitment strategies, lead generation, financial freedom…

Show notes

  • Introducing Michael Disney. [1:22]
  • What got Michael into the home service world. [2:55]
  • The difference between millennials and baby boomers in the business landscape. [5:14]
  • Increasing opportunities from shifting your focus to investors. [11:14]
  • How good companies invest in their people and provide quality lives. [14.22]
  • The nine pillars of home businesses. [20:58]
  • Why you need to maintain a proper work-life balance. [25:40]
  • Three things to know about successful businesses. [33:38]
  • The law of attraction in recruiting talent. [35:32]
  • The importance of family support in achieving financial freedom. [38:31]
  • The biggest mistakes business owners make in lead generation. [40:12]
  • Financial responsibility and sacrifice in creating sustainable businesses. [44:31]
  • Risk management, stock options, and compensation models. [45:49]
  • Michael shares his top three qualities of a growing business. [54:11]
  • Three steps to follow when asking about work. [59:01]
  • What Michael would tell his younger self. [1:00:12]
  • CEO Warrior as a training and implementation organization. [1:02:10]
  • How to get more information about Michael. [1:04:31]
  • Three books on Michael’s reading list. [1:05:18]
  • Michael’s most important piece of advice to home service business owners. [1:07:48]

Resources And People Mentioned:


In my new book, Elevate, I share how I created the right structures and incentives to build a team of A-players, and how that helped me build a $200M Garage Door business in 19 states. Order it now and get access to 5 free amazing bonuses!