Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $100 million home service business with over 400 employees in 16 states. Through and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses.

In this special episode of the Home Service Expert podcast, host and A1 Garage Doors owner Tommy Mello answers your biggest questions about sales negotiation, advertising, training & recruitment…

Show notes

  • Why you don’t need two different price books depending on the season. [4:34]
  • How much to spend on Google advertising. [6:00]
  • How to optimize your Google My Business software. [6:52]
  • Why you should write your own content when marketing your business. [10:05]
  • Figuring out a way to get some of the money back from your business expenses. [10:56]
  • Tips for new home service HVAC technicians. [12:12]
  • The best social media platform to use in advertising your business. [14:44] 
  • Learning how to prioritize your daily tasks. [16:08] 
  • Motivating your team to work better through proper delegation. [18:36] 
  • How long it takes to train a good technician. [24:00]
  • Hiring the right people to work on things you’re not an expert on. [29:40] 
  • The importance of having a scorecard to track performance. [31:18] 
  • Why service guys understand sales better. [34:46] 
  • Why Tommy loves the garage door industry. [36:20] 
  • Why you should not do an inspection before working on what the client asked for first. [39:17] 
  • What to expect from the upcoming Vertical Track Summit 2022. [41:08] 
  • How much A1 Garage Door Service pays their new technicians. [46:48] 
  • The perfect negotiation strategy in sales. [51:06] 
  • How Tommy obtained his first door direct manufacturer. [54:13] 

Resources And People Mentioned:


This is my proven-and-tested playbook for growing your home service business without working like a madman. In this book you'll find everything from recruiting, marketing, sales, leadership, financing and much more! All I ask you is to cover the shipping cost.