Tommy Mello is the author of Home Service Millionaire and the founder of A1 Garage Doors, a $200 million-plus home service business with over 700 employees in 19 states. Through and the Home Service Expert podcast, Tommy shares his experience and insights to help fellow entrepreneurs scale their businesses. 

In this special episode of the Home Service Expert podcast, Tommy answers your biggest questions about service agreements, business growth, marketing tools…

Show notes

  • Tommy’s updates on interviews with top tech managers. [1:30]
  • Leads as the best key performance indicator in business. [7:17]
  • Tommy shares his insights on the best SEO practices. [9:41]
  • Types of systems that help business owners grow their companies. [13:41]
  • The Top 5 books on Tommy’s bookshelf. [16:46]
  • What to prioritize when completing service agreements. [17:52]
  • Call centers versus automated answering services. [19:56]
  • The ideal profile for identifying the best technicians. [21:10]
  • CRM strategies that are game-changers. [24:42]
  • Reasons why franchising is a good business model. [28:33]
  • Investing in leadership and culture to keep your employees. [29:08]
  • The first steps in training your technician to market. [37:18]
  • What Tommy would have done differently 15 years ago. [38:08]
  • How to achieve a negative customer acquisition cost. [39:46]
  • Incorporating PPC into your marketing plans. [44:32]
  • Why LSA, GMB, and organic search are still relevant today. [46:46]
  • Baskin Robbins’ performance pay model. [48:03]
  • Podcast episodes and book recommendations. [49:31]
  • The importance of revisiting roots and getting to know people. [55:47]

Resources And People Mentioned:


In my new book, Elevate, I share how I created the right structures and incentives to build a team of A-players, and how that helped me build a $200M Garage Door business in 19 states. Order it now and get access to 5 free amazing bonuses!