Doug Howard is the Director of Consulting Services at Remodelers Advantage Inc. He is an expert in small business strategy, process improvement, and growth planning. He has more than 25 years of experience as an entrepreneur, coach, and leader. With his expertise in the home remodeling industry, he helps business owners overcome challenges and develop strategies for successfully navigating growth.
In this episode, we talked about sales profitability, leads generation, employee training…
Show notes
- Introducing Doug Howard. [1:36]
- One of the biggest problems in the home remodeling industry. [4:58]
- Key performance indicators that Doug looks out for and focuses on. [6:40]
- What key metrics are needed to measure for remodeling lead generation. [14:02]
- Examples of lead sources that Doug found to be better than others. [16:40]
- Doug’s thoughts on business leaders who miss the “big picture” sometimes. [21:12]
- Tips to improve the day-to-day operations of a business. [26:13]
- The importance of trust in the home remodeling industry. [31:06]
- Building a successful business that you don’t have to sell one day. [34:37]
- Having the “ownership mentality,” especially when things in business are out of place. [39:04]
- Why it matters for people to know the roles they play in the success of the business. [40:12]
- Doug’s “cheat codes” in business that helped him thrive in the industry. [46:47]
- How “QUIP” helps set your business apart from your competitors. [53:13]
- How to get more information about Doug. [56:47]
- Three books on Doug’s reading list. [57:25]
- Doug’s most important piece of advice to home service business owners. [58:37]
Resources And People Mentioned:
- Remodelers Advantage
- Leland Smith
- What Women Want
- Yelp
- No B.S. Marketing To the Affluent: No Holds Barred Kick Butt Take No Prisoners Guide to Getting Really Rich by Dan S. Kennedy]
- Built to Sell by John Warrillow
- Home Service Millionaire: How I Went from $50,000 in Debt to a $30 Million+ Business in Seven Years by Tommy Mello
- Victoria Downing
- Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising by Ryan Holiday
- www.15minuteswithdoug.com
- Grit to Great by Linda Kaplan Thaler
- Raving Fans: A Revolutionary Approach to Customer Service by Kenneth Blanchard
- Upstream: The Quest to Solve Problems Before They Happen by Dan Heath
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