David Ian Wood is the Founder of Focus.ceo, one of the world’s largest coaching businesses. He has trained high-performing entrepreneurs, executives, and even prison inmates around the globe, becoming #1 on Google for “life coaching.” David is also the author of Get Paid For Who You Are, with a foreword by Jack Canfield of Chicken Soup fame, and is the host of the “Tough Conversations Podcast.”

In this episode, we talked about lead generation, marketing, business focus…

Show notes

  • Introducing David Ian Wood. [0:01]
  • Doubling revenue and time off for business owners. [2:01]
  • Targeting specific markets using the “Seven Ones” Model [9:29]
  • The debate on franchising in the HVAC industry. [15:09]
  • The biggest marketing problems and how to address them. [19:38]
  • Focus on single products vs diversifying with multiple products. [26:27]
  • Lead magnets, conversion tools, and traffic sources for business growth. [30:53]
  • How to utilize one marketing channel for a year to maximize results. [36:24]
  • Building a successful business and selling it for increased wealth. [40:10]
  • Aligning personal and professional goals. [45:21]
  • How to get more information about David. [47:32]

Resources And People Mentioned:


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