Barb Bruno is the CEO of Good as Gold Training, and is recognized internationally as one of the top experts in the talent acquisition and staffing and recruiting professions. Barb released the book “High-Tech High-Touch Recruiting” in September 2020, a book that talks about providing recruiters with an end-to-end process for recruiting the highest caliber talent that can become engaged employees.

In this episode, we talked about hiring, recruiting, training, learning management systems, interviews, performance reviews…

Show notes

  • Introducing Barb Bruno. [00:59]
  • Barb talks about her career in recruiting and what “High-Tech High-Touch Recruiting” is all about. [03:08]
  • Why it’s important to have a very structured comprehensive training program. [06:37] 
  • Knowing how to read information from personality profiling. [08:16]
  • Ways to reduce your attrition and turnover rate. [12:22]
  • Importance of giving bonuses to employees. [15:38]
  • Putting in the effort to determine what truly works for your employees in line with their goals and culture. [17:07]
  • Encouraging employees to talk about why they love their job in the form of videos. [21:19]
  • The biggest problem companies make when hiring. [26:38]
  • Urging employees to write their non-negotiables for the upcoming year. [30:01]
  • Barb talks about her new learning management system. [31:45]
  • What Barb learned from her earlier years in the recruiting field. [35:24]
  • Making a huge difference when interviewing candidates. [37:43] 
  • The importance of timing when trying to recruit potential employees. [40:48]
  • LinkedIn courses that Barb has worked on. [44:24]
  • What the three fundamental interviews are all about. [46:43]
  • The best way to accomplish good performance reviews. [48:50]
  • How to get more information about Barb. [52:39]
  • Three books on Barb’s reading list. [52:22]
  • The most important thing Barb would like to accomplish this year. [58:27] 

Resources And People Mentioned:


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