onya Eberhart is a speaker, author & Branding Agent to Business Stars. She is also the founder of BrandFace®, LLC and author of four books in the series. She grew up in Dawsonville, a small North Georgia town best known for making moonshine and launching the racing industry we know today as NASCAR. After she graduated from high school, her wild ambitions landed her a theatre scholarship at a local community college, followed by a move to Tallahassee, Florida to attend the renowned theatre program at Florida State University. But she was soon to discover that she was out of place in the quirky, eccentric world of theatre. So she used her acting skills for a more suitable purpose—vacuum cleaner sales. While selling vacuums door to door to pay for her education, she happened upon the home of a radio station engineer who recommended her for a sales position, which began an eighteen year journey in radio.
During this time, Tonya observed business owners who were featured in their own advertising and positioned as local celebrities in the market. She was intrigued by this, and determined to help others achieve that same success. She hand-picked clients whom she felt she could turn into the next radio star, and dragged them into the studio to record their commercials. Several years and radio stations later, she continued to learn and use personal branding skills to bring her clients integrated marketing solutions across multiple platforms. In 2005, she earned the prestigious award of Convergence Salesperson of the Year among over 100 sale reps, and while only working part time.
In 2007, she co-founded Remerge (Marketing Services Group) to consult business owners and traditional media companies on integrated marketing practices. To supplement this effort, Tonya authored an online training platform for media sales professionals called Reboot Campus, where over 750 media sales reps received training and certification for Digital Integration Fundamentals.
Today, Tonya is the founder of BrandFace®, LLC, the home of her new book series, speaking series and marketing program for business owners & entrepreneurs, real estate professionals and home improvement professionals. It combines personal branding with integrated marketing and is designed to produce business stars. There are currently four books available in the series: BrandFace® (for Business Owners), BrandFace® for Real Estate Professionals (with co-author Michael Carr, America’s Top Selling Real Estate Auctioneer), BrandFace® for Home Improvement Professionals, (with co-author Ron Greenbaum, The Basement Doctor) and BrandFace® for Entrepreneurs (also co-written with Michael Carr).
In addition to BrandFace®, Tonya also co-authored a book with her daughter, Kati, in 2012. Kati’s Journey: One Teen’s Journey to Japan (see it on Amazon) chronicles Kati’s first trip to Japan and shares her love of Asian culture, as well as the dynamic between mother and daughter on that journey. The book includes 45 QR codes, which link to short videos of the trip, and is promoted as the first interactive book written by a U.S. teen.
Tonya is known for her clever marketing tactics, instinctual creativity and rabid desire to outfox your competition. She can tell you what to do…and make you like it. She has an impressive track record of launching unforgettable personal brands across multiple platforms in order to position her clients as an authority. She’s steadfast in her desire to work with those who are truly committed to what it takes to be the face of their brand and the star in their industry.
BrandFace® is a book series, speaking series and personal branding program for business owners & entrepereneurs who want to STAND OUT from their competition and attract their ideal customers so they can become a recognized and sought after business authority.
Tonya Eberhart is the founder, and first came to understand the power of personal branding while selling vacuum cleaners door to door to pay her way through college. She then entered the media world, and helped many clients achieve success through personal branding (becoming the face of their business).
In 2013, she founded BrandFace, and began working with Michael Carr, America's Top Selling Real Estate Auctioneer. Her exclusive branding concepts worked so well for Michael's real estate brokerage that his revenue quadrupled in the first year of putting the BrandFace principles to work.
As a result, Tonya & Michael co-authored two #1 International Bestsellers, "BrandFace for Real Estate Professionals" and "BrandFace for Entrepreneurs", and Michael is now a partner in the company. Their mantra is, "People don't do business with a logo. They do business with a person."
I am the Branding Agent to Business Stars and founder of BrandFace®, LLC. My mantra is, "People don't do business with a logo. They do business with a person."
BrandFace® is a book series, professional speaking series and personal branding workshop designed to help entrepreneurs, business owners & real estate professionals discover (and get recognized for) what makes them different and meaningful to their ideal customer…so they can claim the #1 spot in their market."
The first 18 years of my career were in the radio industry, where I originally became intrigued with personal branding.
In 2007, I left the radio industry to co-found an integrated marketing company focused on helping media outlets make money by combining their traditional media tools with digital tools to help their clients solve a business challenge.
In 2010, I authored an exclusive online training program for media sales professionals called Reboot Campus, where over 750 students achieved certification in Digital Integration Fundamentals.
Finally, in 2014, I decided to return my FOCUS to the area I am most passionate about--personal branding. Since that time, I've published 4 books:
* BrandFace® (the original book for Business Owners & Leaders)
* BrandFace® for Real Estate Professionals (with co-author Michael Carr, America's Top Selling
Real Estate Auctioneer)
* BrandFace® for Home Improvement Professionals (with co-author Ron Greenbaum, The
* BrandFace® for Entrepreneurs (again with co-author & real estate entrepreneur, Michael Carr)
I also developed a speaking series and 12-week personal branding workshop based on my exclusive BrandFace® concepts, designed to create, develop and display a powerful and unforgettable brand that makes my clients recognizable & unforgettable...and takes them to the top of their market & niche.
Learn more at BrandFaceStar.com (Business Owners, Leaders & Entrepreneurs) or BrandFaceRealEstate.com (Real Estate Professionals)
- We have helped clients in 4 countries (including 34 states in the U.S.) to develop their personal brand so they STAND OUT in the 'sea of sameness' and attract more ideal customers. They've become our extended family.
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